24 March 2017

Media Contacts:
Marcy Stutzman
Special Events Director
(414) 302-4300 x. 2223
(414) 313-8342 cell

FOR IMMEDIATE RELEASE
INTERVIEW OPPORTUNITIES AVAILABLE


The Salvation Army's Echelon
Unmasks Homelessness at Masquerade Gala

Tickets to This Exclusive Event Are Sold Out; Silent Auction Open to All


Wauwatosa, WI (March 24, 2017) Enjoy an evening filled with wonder at the Unmask Homelessness Masquerade Gala, hosted by Echelon MKE. This memorable event will take place tonight, March 24, 2017 from 7:00 pm - midnight at The Atrium, 2107 E. Capitol Dr., Shorewood’s hottest new entertainment venue. Guests are invited to wear red cocktail attire and masquerade masks as Echelon MKE unmasks stories from members of Milwaukee’s homeless community. A cash bar and silent auction will be available. Proceeds will benefit Echelon’s Meaningful Makeover project at The Salvation Army’s Emergency Lodge, providing clothing and haircuts to shelter residents and supplies to paint and supply rooms with linens, towels and other necessities. Unmask Homelessness will be emceed by Melinda Davenport of WISN 12 and a surprise performance will take place.

Tickets to this exclusive event are sold out. Those who are not able to attend are invited to participate in our silent auction by clicking here.

Special thanks to Thrivent Financial, Technology Resource Advisors Inc., BMO Harris Bank, High Stakes Media, MGIC Investment Corporation and Phoenix Investors for sponsoring this event.

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About The Salvation Army
The Salvation Army, an evangelical part of the universal Christian church, has been supporting those in need in His name without discrimination since 1865. Nearly 33 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. The Salvation Army tracks the level of need across the country with the Human Needs Index (
Human NeedsIndex.org). Locally, 88 cents of every dollar raised is used to support programs and services in Milwaukee County.

About Echelon
As a local chapter of the National Young Adult Auxiliary of The Salvation Army, Echelon Milwaukee is a community of 50 diverse young professionals collectively serving The Salvation Army in Milwaukee County. Echelon Milwaukee supports The Salvation Army of Milwaukee County and its efforts to provide shelter, food, clothing, counseling and countless other services to thousands of men, women and children in need. Echelon seeks to mobilize the next generation of Salvation Army volunteers and supporters by providing opportunities for young adults to engage with the organization through fellowship, networking, professional development, fundraising, volunteering and service to others. To learn more, visit
www.echelonmke.org.